Para los #marketerosnocturnos y para los diurnos dispuestos a escuchar: mi mensaje a propósito de #MKTNIGHTEC el 10 de septiembre
Normally, we think of sharers as young, urban, and hip,” says John Burbank, president of Nielsen Strategic Initiatives. “It’s true that millennials make up half of those in the survey who said they’d be likely to rent things from others in share communities. But another quarter belong to generation X, and almost an eighth are baby boomers. They are as large a part of the story as under-20s.
SEP 10 · Centro de Convenciones · 5 Expositores · 1 tema central: marketing · Adquiere ya tu entrada en www.ticketshow.com.ec
The South American giant is starting to enjoy the fruits of its labor. A dispatch from the increasingly lively Colombian coffee scene. Read More>
COFFEE WEEK DAY 4
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#MarketerosNocturnos presentan: MKT NIGHT
Faltan 4 semanas 4 días 13 horas 17 minutos para #MKTNIGHTEC · muy pronto se abren las inscripciones
Hospitals’ primary concern should be to provide adequate healthcare to the local community, but they shouldn’t underestimate the smaller things that can improve the patient experience. In the past we’ve seen Henry Ford West Bloomfield Hospitalin Michigan set up it’s own organic food garden to improve the quality of the meals patients receive, and now France’s Clermont-Ferrand University Hospital is planning to open a wine bar to help terminally ill patients better enjoy their long-term stays. READ MORE…
The problem with experts is that they think they know it all; ignore data that don’t fit their points of view; and extrapolate from the past on a linear basis. If some disruptive technology hasn’t come along in the past, the assumption is that it won’t happen in the future. What’s worse is that experts often try to block technologies that might up-end their roles. After all, if things change too fast, they will no longer be experts.
The role of the traditional expert is really evaporating. Another way of explain this is with Dave Snowden’s Cynefin framework. I think it us pretty obvious that more and more areas of human activity are moving from being just complicated to becoming complex and thus signalling that the causal relationships are not any more given in advance and can be learned about just-in-case. In a complex world the causal relations have to be explorated by interacting and probing.
This would imply that tomorrows experts are more similar to psychotherapists than car mechanics.
The role of the traditional expert is really evaporating ? Really ?
Existen demasiados think tanks pensando cómo resolver el impacto climático en cada uno de nuestros países. Creo que es hora de pasar a la acción.