For an industry that says trust is paramount, why are agencies and clients so often at a he-said, she-said impasse? This study looks for answers.
98% of both clients and agencies believe that a trust-based union leads to better work
2/3 of agencies and clients agree we don’t have a shared definition of creativity.
76% of agency execs say clients don’t take enough risk.
A conceptual design for a London skyscraper by Paris studio Chartier-Corbasson Architectes proposes using waste generated by workers already in the building to help construct new floors as demand grows.
There’s a famous scene in American Psycho when Patrick Bateman and his colleagues compare business cards. The scene is humorous because business cards are seen as old fashioned in the digital age, but the truth of the matter is that a good one can still make a brand or client memorable. The Kokopelli hostel in Peru recently embedded its business cards with altitude sickness-curing medicine to help backpackers remember it’s name. Now the Russian arm of Greenpeace has created EcoCard, a business card that’s getting more people to use public transport by combining contact details with free train rides. READ MORE…
Cannabis study provides insight into how to treat serious mental disorders.
WHO´S FOLLOWING ME? ARE U? YES, U, THE ONE WITH THE…
MUY PRONTO en GUAYAQUIL
“Lo que no ha pasado a mediodía puede pasar por la noche.” -Borgia